This style guide was produced in a course titled “Visual Frontiers,” taught by Patrick Fenton (Stanford Univ. Mechanical Engineering) in Spring 2017, in which the fundamentals of visual communication were applied to branding exercises, typographic studies, and color explorations. It is the result of a ten-week intensive to produce an identity for a theoretical brand — in this case, a subscription-based vitamin/supplement delivery service called Supp.
Some pictograms are modified versions of vector images sourced from The Noun Project and utilized under a Creative Commons License. “Pill” by Bonnie Duffley is licensed under CC BY 3.0. “Male” by Sergey Demushkin is licensed under CC BY 3.0. “Water Droplet” by Viktor Vorobyev is licensed under CC BY 3.0. “Sun” by Logan is licensed under CC BY 3.0.